LiveEarth: Bianca Jagger Launches World Future Council Campaign

KidsCall Campaign Starts Live on Stage at LiveEarth Hamburg

Hamburg/London July 6, 2007: Bianca Jagger, World Future Council Chair, will accompany over one hundred children to launch the World Future Council’s “KidsCall” campaign live on stage at the LiveEarth Hamburg concert on Saturday.

“Live Earth and the World Future Council share the same objectives. For that reason, we will launch the Kids’ Call campaign on stage during the Live Earth concert in Hamburg,” said Bianca Jagger.

In 20 different languages, the children will call upon young people all over the world to write and illustrate letters urging world leaders to stop climate change and the destruction of the environment. Their messages will be collected by the World Future Council (WFC), and a group of children accompanied by WFC-chair Bianca Jagger will present the appeals to world leaders at the G8-Summit at Lake Toya in Japan 2008.

“The KidsCall campaign will give a voice to the children of the world to make their concerns about climate change and the destruction of the environment heard by the people who make the decisions that affect the future,” said Herbert Girardet, renowned environmentalist and co-founder of the World Future Council.

Children Appeal Directly to Politicians: “Save Life on Earth”

The World Future Council will ensure that the letters and pictures collected are exhibited in parliaments, city halls and schools around the world, before Bianca Jagger together with children involved in the campaign, will present hundreds of thousands of appeals directly to the leaders of the G8 at their summit in Japan.

Since time immemorial, every generation has been responsible for the survival of subsequent generations. Unfortunately, this existential law has been forgotten. Today we are living at the expense of future generations.

“We are depleting the oceans, destroying the rain forests, burning fossil fuels, polluting the air, wasting the water, and we are even contributing to climate change, leaving our children and grand children only the threat of an inevitable disaster,” says Bianca Jagger.

Yet it would be feasible to pass laws that stop such irresponsible behaviour and that reverse the negative development.

“We want to ensure that politicians understand their enormous responsibility for coming generations. The solutions to existing and future problems are available, what is missing are courage and political will to take ethical decisions,” explained Bianca Jagger.

More than One Way to Get Involved: Creativity Knows No Bounds

Children and teenagers have a completely free hand when it comes to the content and design of their messages and appeals. The theme is “Keep Life on Earth” and they can choose to concentrate on protecting the climate, preserving the rainforest, preventing the melting of the polar ice caps or safe-guarding life in the ocean, or another subject if they so wish.

They also have the chance to set up their own activities within the campaign; such as organising concerts and events, media appearances and project weeks at school, the choice is theirs! The World Future Council will provide the necessary support.

More information, interactive communication and downloadable teaching materials will be available from 7th July onwards on the campaign website

Children should send their letters and illustrations to:

Kids Call
P.O. Box 11 17 11
20401 Hamburg

Media Contact

World Future Council

Robert Turner
Tel: : +49 173 73 20 788

World Future Council

The World Future Council is a new global forum to protect the interests and rights of future generations. Consisting of 50 prominent personalities from the worlds of governments, parliaments, business, civil society, science and the arts, the World Future Council works with policy-makers and citizens world-wide to identify and implement the best policies for a sustainable future.

Photos and interview partners are available on request.